---
_id: '7039'
author:
- first_name: Gerrit
  full_name: Hirschfeld, Gerrit
  id: '234690'
  last_name: Hirschfeld
  orcid: 0000-0003-2143-4564
  orcid_put_code_url: https://api.orcid.org/v2.0/0000-0003-2143-4564/work/220901189
- first_name: Inga
  full_name: Jagemann, Inga
  id: '252878'
  last_name: Jagemann
  orcid: 0000-0002-3468-3423
  orcid_put_code_url: https://api.orcid.org/v2.0/0000-0002-3468-3423/work/220901191
citation:
  alphadin: '<span style="font-variant:small-caps;">Hirschfeld, Gerrit</span> ; <span
    style="font-variant:small-caps;">Jagemann, Inga</span>: Improving HCI-Research
    Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis. In:
    <span style="font-variant:small-caps;">Schrepp, M.</span> (Hrsg.): <i>Design,
    User Experience, and Usability. 15th International Conference, DUXU 2026, Held
    as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada,
    July 26–31, 2026, Proceedings, Part II</i>, <i>Lecture Notes in Computer Science</i>.
    Cham : Springer Nature Switzerland, 2026, S. 268–279'
  ama: 'Hirschfeld G, Jagemann I. Improving HCI-Research Using Behavioral Measures
    - A Tutorial in Choice Based Conjoint Analysis. In: Schrepp M, ed. <i>Design,
    User Experience, and Usability. 15th International Conference, DUXU 2026, Held
    as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada,
    July 26–31, 2026, Proceedings, Part II</i>. Lecture Notes in Computer Science.
    Cham: Springer Nature Switzerland; 2026:268-279. doi:<a href="https://doi.org/10.1007/978-3-032-30080-5_18">10.1007/978-3-032-30080-5_18</a>'
  apa: 'Hirschfeld, G., &#38; Jagemann, I. (2026). Improving HCI-Research Using Behavioral
    Measures - A Tutorial in Choice Based Conjoint Analysis. In M. Schrepp (Ed.),
    <i>Design, User Experience, and Usability. 15th International Conference, DUXU
    2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal,
    QC, Canada, July 26–31, 2026, Proceedings, Part II</i> (pp. 268–279). Cham: Springer
    Nature Switzerland. <a href="https://doi.org/10.1007/978-3-032-30080-5_18">https://doi.org/10.1007/978-3-032-30080-5_18</a>'
  bibtex: '@inproceedings{Hirschfeld_Jagemann_2026, place={Cham}, series={Lecture
    Notes in Computer Science}, title={Improving HCI-Research Using Behavioral Measures
    - A Tutorial in Choice Based Conjoint Analysis}, DOI={<a href="https://doi.org/10.1007/978-3-032-30080-5_18">10.1007/978-3-032-30080-5_18</a>},
    booktitle={Design, User Experience, and Usability. 15th International Conference,
    DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal,
    QC, Canada, July 26–31, 2026, Proceedings, Part II}, publisher={Springer Nature
    Switzerland}, author={Hirschfeld, Gerrit and Jagemann, Inga}, editor={Schrepp,
    MartinEditor}, year={2026}, pages={268–279}, collection={Lecture Notes in Computer
    Science} }'
  chicago: 'Hirschfeld, Gerrit, and Inga Jagemann. “Improving HCI-Research Using Behavioral
    Measures - A Tutorial in Choice Based Conjoint Analysis.” In <i>Design, User Experience,
    and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th
    HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026,
    Proceedings, Part II</i>, edited by Martin Schrepp, 268–79. Lecture Notes in Computer
    Science. Cham: Springer Nature Switzerland, 2026. <a href="https://doi.org/10.1007/978-3-032-30080-5_18">https://doi.org/10.1007/978-3-032-30080-5_18</a>.'
  ieee: G. Hirschfeld and I. Jagemann, “Improving HCI-Research Using Behavioral Measures
    - A Tutorial in Choice Based Conjoint Analysis,” in <i>Design, User Experience,
    and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th
    HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026,
    Proceedings, Part II</i>, Montreal, QC, Canada, 2026, pp. 268–279.
  mla: Hirschfeld, Gerrit, and Inga Jagemann. “Improving HCI-Research Using Behavioral
    Measures - A Tutorial in Choice Based Conjoint Analysis.” <i>Design, User Experience,
    and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th
    HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026,
    Proceedings, Part II</i>, edited by Martin Schrepp, Springer Nature Switzerland,
    2026, pp. 268–79, doi:<a href="https://doi.org/10.1007/978-3-032-30080-5_18">10.1007/978-3-032-30080-5_18</a>.
  short: 'G. Hirschfeld, I. Jagemann, in: M. Schrepp (Ed.), Design, User Experience,
    and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th
    HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026,
    Proceedings, Part II, Springer Nature Switzerland, Cham, 2026, pp. 268–279.'
conference:
  end_date: 2026-07-31
  location: Montreal, QC, Canada
  name: 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International
    Conference, HCII 2026
  start_date: 2026-07-26
date_created: 2026-07-08T03:02:40Z
date_updated: 2026-07-16T15:11:45Z
doi: 10.1007/978-3-032-30080-5_18
editor:
- first_name: Martin
  full_name: Schrepp, Martin
  last_name: Schrepp
language:
- iso: eng
page: 268-279
place: Cham
publication: Design, User Experience, and Usability. 15th International Conference,
  DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal,
  QC, Canada, July 26–31, 2026, Proceedings, Part II
publication_identifier:
  eisbn:
  - 978-3-032-30080-5
  eissn:
  - 1611-3349
  isbn:
  - 978-3-032-30079-9
  issn:
  - 0302-9743
publication_status: published
publisher: Springer Nature Switzerland
series_title: Lecture Notes in Computer Science
status: public
title: Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based
  Conjoint Analysis
type: conference
user_id: '220548'
year: '2026'
...