[{"volume":103,"title":"Comparing alternatives to account for unobserved heterogeneity in direct marketing models","date_created":"2025-02-14T20:30:20Z","department":[{"_id":"4b2dc5c9-bee3-11eb-b75f-ecc80f94fb21"}],"publication":"Decision Support Systems","publication_status":"published","user_id":"220548","type":"journal_article","publication_identifier":{"issn":["0167-9236"]},"page":"24-33","publisher":"Elsevier BV","date_updated":"2026-03-17T15:29:20Z","intvolume":"       103","doi":"10.1016/j.dss.2017.08.005","status":"public","citation":{"ieee":"N. Schröder and H. Hruschka, “Comparing alternatives to account for unobserved heterogeneity in direct marketing models,” <i>Decision Support Systems</i>, vol. 103, pp. 24–33, 2017.","bibtex":"@article{Schröder_Hruschka_2017, title={Comparing alternatives to account for unobserved heterogeneity in direct marketing models}, volume={103}, DOI={<a href=\"https://doi.org/10.1016/j.dss.2017.08.005\">10.1016/j.dss.2017.08.005</a>}, journal={Decision Support Systems}, publisher={Elsevier BV}, author={Schröder, Nadine and Hruschka, Harald}, year={2017}, pages={24–33} }","apa":"Schröder, N., &#38; Hruschka, H. (2017). Comparing alternatives to account for unobserved heterogeneity in direct marketing models. <i>Decision Support Systems</i>, <i>103</i>, 24–33. <a href=\"https://doi.org/10.1016/j.dss.2017.08.005\">https://doi.org/10.1016/j.dss.2017.08.005</a>","alphadin":"<span style=\"font-variant:small-caps;\">Schröder, Nadine</span> ; <span style=\"font-variant:small-caps;\">Hruschka, Harald</span>: Comparing alternatives to account for unobserved heterogeneity in direct marketing models. In: <i>Decision Support Systems</i> Bd. 103, Elsevier BV (2017), S. 24–33","chicago":"Schröder, Nadine, and Harald Hruschka. “Comparing Alternatives to Account for Unobserved Heterogeneity in Direct Marketing Models.” <i>Decision Support Systems</i> 103 (2017): 24–33. <a href=\"https://doi.org/10.1016/j.dss.2017.08.005\">https://doi.org/10.1016/j.dss.2017.08.005</a>.","short":"N. Schröder, H. Hruschka, Decision Support Systems 103 (2017) 24–33.","ama":"Schröder N, Hruschka H. Comparing alternatives to account for unobserved heterogeneity in direct marketing models. <i>Decision Support Systems</i>. 2017;103:24-33. doi:<a href=\"https://doi.org/10.1016/j.dss.2017.08.005\">10.1016/j.dss.2017.08.005</a>","mla":"Schröder, Nadine, and Harald Hruschka. “Comparing Alternatives to Account for Unobserved Heterogeneity in Direct Marketing Models.” <i>Decision Support Systems</i>, vol. 103, Elsevier BV, 2017, pp. 24–33, doi:<a href=\"https://doi.org/10.1016/j.dss.2017.08.005\">10.1016/j.dss.2017.08.005</a>."},"author":[{"last_name":"Schröder","orcid":"0000-0002-7190-7510","full_name":"Schröder, Nadine","first_name":"Nadine","id":"260490","orcid_put_code_url":"https://api.orcid.org/v2.0/0000-0002-7190-7510/work/178616449"},{"first_name":"Harald","last_name":"Hruschka","full_name":"Hruschka, Harald"}],"language":[{"iso":"eng"}],"year":"2017","_id":"5613"}]
