---
_id: '5612'
author:
- first_name: Nadine
  full_name: Schröder, Nadine
  id: '260490'
  last_name: Schröder
  orcid: 0000-0002-7190-7510
  orcid_put_code_url: https://api.orcid.org/v2.0/0000-0002-7190-7510/work/178616581
citation:
  alphadin: '<span style="font-variant:small-caps;">Schröder, Nadine</span>: Using
    Multidimensional Item Response Theory Models to Explain Multi-Category Purchases.
    In: <i>Marketing ZFP</i> Bd. 39, Verlag C.H.Beck oHG (2017), Nr. 2, S. 27–37'
  ama: Schröder N. Using Multidimensional Item Response Theory Models to Explain Multi-Category
    Purchases. <i>Marketing ZFP</i>. 2017;39(2):27-37. doi:<a href="https://doi.org/10.15358/0344-1369-2017-2-27">10.15358/0344-1369-2017-2-27</a>
  apa: Schröder, N. (2017). Using Multidimensional Item Response Theory Models to
    Explain Multi-Category Purchases. <i>Marketing ZFP</i>, <i>39</i>(2), 27–37. <a
    href="https://doi.org/10.15358/0344-1369-2017-2-27">https://doi.org/10.15358/0344-1369-2017-2-27</a>
  bibtex: '@article{Schröder_2017, title={Using Multidimensional Item Response Theory
    Models to Explain Multi-Category Purchases}, volume={39}, DOI={<a href="https://doi.org/10.15358/0344-1369-2017-2-27">10.15358/0344-1369-2017-2-27</a>},
    number={2}, journal={Marketing ZFP}, publisher={Verlag C.H.Beck oHG}, author={Schröder,
    Nadine}, year={2017}, pages={27–37} }'
  chicago: 'Schröder, Nadine. “Using Multidimensional Item Response Theory Models
    to Explain Multi-Category Purchases.” <i>Marketing ZFP</i> 39, no. 2 (2017): 27–37.
    <a href="https://doi.org/10.15358/0344-1369-2017-2-27">https://doi.org/10.15358/0344-1369-2017-2-27</a>.'
  ieee: N. Schröder, “Using Multidimensional Item Response Theory Models to Explain
    Multi-Category Purchases,” <i>Marketing ZFP</i>, vol. 39, no. 2, pp. 27–37, 2017.
  mla: Schröder, Nadine. “Using Multidimensional Item Response Theory Models to Explain
    Multi-Category Purchases.” <i>Marketing ZFP</i>, vol. 39, no. 2, Verlag C.H.Beck
    oHG, 2017, pp. 27–37, doi:<a href="https://doi.org/10.15358/0344-1369-2017-2-27">10.15358/0344-1369-2017-2-27</a>.
  short: N. Schröder, Marketing ZFP 39 (2017) 27–37.
date_created: 2025-02-14T20:29:59Z
date_updated: 2026-03-17T15:29:20Z
department:
- _id: 4b2dc5c9-bee3-11eb-b75f-ecc80f94fb21
doi: 10.15358/0344-1369-2017-2-27
intvolume: '        39'
issue: '2'
language:
- iso: eng
page: 27-37
publication: Marketing ZFP
publication_identifier:
  issn:
  - 0344-1369
publication_status: published
publisher: Verlag C.H.Beck oHG
status: public
title: Using Multidimensional Item Response Theory Models to Explain Multi-Category
  Purchases
type: journal_article
user_id: '220548'
volume: 39
year: '2017'
...