@inproceedings{7023,
  author       = {Wiebe, Jamie-Lynn and Breustedt, Lukas and Schäfers, Tobias and Benoit, Sabine},
  location     = {Braga},
  title        = {{Early and goal-oriented or late and desperate? The effects of the timing of customers’ in-store navigation}},
  year         = {2026},
}

@inproceedings{7022,
  author       = {Breustedt, Lukas and Schäfers, Tobias and van der Borgh, Michel},
  location     = {Braga},
  title        = {{From Event Logs to Experiences: Process Mining of Customer Journeys in Retail Service Systems}},
  year         = {2026},
}

@inproceedings{7021,
  author       = {Blečić, Aleksandar and Saracevic, Selma and Micevski, Milena and Schäfers, Tobias and Lindgreen, Adam},
  location     = {Braga},
  title        = {{Stereotypes at the Frontline: Mapping Disability Perceptions to Service Outcomes and Testing Interventions for Equitable Encounters}},
  year         = {2026},
}

@inproceedings{7020,
  author       = {Euler, Tim and Diederichs, Alina and Schäfers, Tobias and Heußler, Tobias and Seegebarth, Barbara},
  location     = {Braga},
  title        = {{The Impact of Social Distance on Ridesharing Services for Coworkers}},
  year         = {2026},
}

@inproceedings{7019,
  author       = {Euler, Tim and Diederichs, Alina and Seegebarth, Barbara and Schäfers, Tobias and Heußler, Tobias},
  location     = {Bath},
  title        = {{The Impact of Social Distance on Ridesharing}},
  year         = {2026},
}

@inproceedings{7018,
  author       = {Alberternst, Benedikt and Kessing, Katharina and Böhm, Eva and Eggert, Andreas and Garnefeld, Ina and Schäfers, Tobias and Steinhoff, Lena and Woisetschläger, David},
  location     = {Madrid},
  title        = {{A Relational Perspective on Responsibility for Sustainable Market Behavior}},
  year         = {2026},
}

@inproceedings{7017,
  author       = {Saracevic, Selma and Schäfers, Tobias},
  location     = {Madrid},
  title        = {{The Desirability-Opportunism Effect: Consumers’ Bypassing Behavior in On-Demand Product Features}},
  year         = {2026},
}

@inproceedings{7015,
  author       = {Mustak, Mekhail and Rangarajan, Deva and Schäfers, Tobias and Ulaga, Wolfgang},
  location     = {Montreal},
  title        = {{Beyond Silos: Developing an Integrated Understanding of Customer Success Management and Service Recovery}},
  year         = {2025},
}

@inproceedings{7014,
  author       = {Huth, Frederik and Saracevic, Selma and Klein, Jan and Schäfers, Tobias and Henkel, Sven},
  location     = {Montreal},
  title        = {{Product Feature Servitization - Exploring consumer perceptions}},
  year         = {2025},
}

@inproceedings{7013,
  author       = {Huth, Frederik and Saracevic, Selma and Klein, Jan F. and Schäfers, Tobias and Henkel, Sven},
  location     = {Rome},
  title        = {{On-Demand Features - Exploring consumer perceptions}},
  year         = {2025},
}

@inproceedings{7016,
  author       = {Breustedt, Lukas and Schäfers, Tobias and Benoit, Sabine},
  location     = {Montreal},
  title        = {{Navigating the Convenience Dilemma: The Differential Effects of In-Store Mobile Search}},
  year         = {2025},
}

@inproceedings{7012,
  author       = {Breustedt, Lukas and Schäfers, Tobias and Benoit, Sabine},
  location     = {Rome},
  title        = {{Navigating the Convenience Dilemma: The Differential Effects of In-Store Mobile Search}},
  year         = {2025},
}

@inproceedings{7011,
  author       = {Breustedt, Lukas and Schäfers, Tobias and van der Borgh, Michel},
  location     = {Rome},
  title        = {{Customer Journey Mining in Retail: A Process Mining Approach for Analyzing and Managing Customer Journeys}},
  year         = {2025},
}

@article{6266,
  author       = {Benoit, Sabine and Merfeld, Katrin and Tunn, Vivian S.C. and Schäfers, Tobias and Andreassen, Tor Wallin},
  issn         = {01482963},
  journal      = {Journal of Business Research},
  publisher    = {Elsevier BV},
  title        = {{The B2B sharing economy: Framework, implications, and future research}},
  doi          = {10.1016/j.jbusres.2025.115244},
  volume       = {191},
  year         = {2025},
}

@inbook{5906,
  author       = {Schäfers, Tobias},
  booktitle    = {Vertrieb und Vertrag an der Schwelle zur digitalen Dienstleistungswirtschaft},
  editor       = {Albers, Gregor and Hamann, Hanjo},
  pages        = {207--215},
  publisher    = {Mohr Siebeck},
  title        = {{Sharing is Caring? Wahrnehmungen und Verhalten der Nachfrager im Rahmen zugangsbasierter Dienstleistungen}},
  doi          = {10.1628/978-3-16-164418-4},
  year         = {2025},
}

@inproceedings{5492,
  author       = {Florea, Dorian and Baliga, Ashwin and Rangarajan, Deva and Schäfers, Tobias},
  location     = {Sarajevo},
  title        = {{Customer Education in Value-Based Selling}},
  year         = {2025},
}

@article{5404,
  author       = {Schäfers, Tobias and Hülsebusch, Daniela and Cziehso, Gerrit},
  issn         = {0019-8501},
  journal      = {Industrial Marketing Management},
  pages        = {169--178},
  publisher    = {Elsevier BV},
  title        = {{“Come and visit us!”: The effects of factory tour participation on customers}},
  doi          = {10.1016/j.indmarman.2025.01.004},
  volume       = {125},
  year         = {2025},
}

@article{5405,
  author       = {Narayanamurthy, Gopalakrishnan and Jayanth, R Sai Shiva and Moser, Roger and Schäfers, Tobias and Nagendra, Narayan Prasad},
  issn         = {0925-5273},
  journal      = {International Journal of Production Economics},
  publisher    = {Elsevier BV},
  title        = {{Data-driven digital transformation for uncertainty reduction – Application of satellite imagery analytics in institutional crop credit management}},
  doi          = {10.1016/j.ijpe.2024.109498},
  volume       = {280},
  year         = {2025},
}

@article{4876,
  author       = {Mandler, Timo and Cziehso, Gerrit P. and Schäfers, Tobias and Kupfer, Ann‐Kristin and Mafael, Alexander},
  issn         = {1520-6793},
  journal      = {Psychology & Marketing},
  publisher    = {Wiley},
  title        = {{This article is… Consumer reactions to unfinished teasers for digital content}},
  doi          = {10.1002/mar.22098},
  year         = {2024},
}

@inproceedings{5488,
  author       = {Eggert, Andreas and Steinhoff, Lena and Alberternst, Benedikt and Kessing, Katharina and Schäfers, Tobias and Böhm, Eva and Garnefeld, Ina and Woisetschläger, David},
  location     = {Bukarest},
  title        = {{»Relationship Marketing for Future!« Leveraging Co-Responsibilization to Enhance Sustainability}},
  year         = {2024},
}