@article{6176,
  author       = {Schröder, Nadine and Schultz, Carsten D. and Paetz, Friederike and Grzadziel, Alicja and Clegg, Melanie},
  issn         = {2366-6153},
  journal      = {Schmalenbach Journal of Business Research},
  publisher    = {Springer Science and Business Media LLC},
  title        = {{Unraveling the Influence: Exploring the Role of User Generated Content Along the Customer Journey and Understanding Its Relevance for Research and Practice}},
  doi          = {10.1007/s41471-025-00214-9},
  year         = {2025},
}

@inproceedings{6179,
  author       = {Schröder, Nadine and Schamp, Christina and Reutterer, Thomas},
  location     = {Madrid},
  title        = {{How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey}},
  year         = {2025},
}

@inproceedings{6180,
  author       = {Niemand, Thomas and Schröder, Nadine and Falke, Andreas and Mai, Robert},
  location     = {Minneapolis},
  title        = {{Advancing Contingent Paradigms Evaluating Model Fit in Structural Equation Modeling}},
  year         = {2025},
}

@inproceedings{6181,
  author       = {Schröder, Nadine and Schultz, Carsten D. and Paetz, Friederike},
  location     = {Zagreb},
  title        = {{The Role of Cues in Healthy and Sustainable Food Choices – A Comparative Study of Online and Offline Grocery Shopping}},
  year         = {2025},
}

@article{5605,
  author       = {Falke, Andreas and Schröder, Nadine and Hofmann, Claudia},
  issn         = {1861-8928},
  journal      = {Journal of Business Economics},
  number       = {6},
  pages        = {899--928},
  publisher    = {Springer Science and Business Media LLC},
  title        = {{The influence of values in sustainable consumption among millennials}},
  doi          = {10.1007/s11573-021-01072-7},
  volume       = {92},
  year         = {2022},
}

@article{5607,
  author       = {Sengo Furtado, Filipe and Reutterer, Thomas and Schröder, Nadine},
  issn         = {1861-8928},
  journal      = {Journal of Business Economics},
  number       = {4},
  pages        = {565--590},
  publisher    = {Springer Science and Business Media LLC},
  title        = {{The carrot and the stick in online reviews: determinants of un-/helpfulness voting choices}},
  doi          = {10.1007/s11573-021-01044-x},
  volume       = {92},
  year         = {2022},
}

@inproceedings{5604,
  author       = {Kellner, Florian and Schröder, Nadine},
  booktitle    = {2021 International Conference on Decision Aid Sciences and Application (DASA)},
  location     = {Sakheer, Bahrain (Online)},
  pages        = {720--723},
  publisher    = {IEEE},
  title        = {{Location Planning & Analysis Using Uncertain Data}},
  doi          = {10.1109/DASA53625.2021.9682323},
  year         = {2021},
}

@article{5606,
  author       = {Schröder, Nadine and Falke, Andreas and Endres, Herbert},
  issn         = {2151-6561},
  journal      = {Academy of Management Proceedings},
  number       = {1},
  publisher    = {Academy of Management},
  title        = {{New Context-Specific Fit Criteria to reveal additional Insights in Structural Equation Modeling}},
  doi          = {10.5465/AMBPP.2021.15022abstract},
  volume       = {2021},
  year         = {2021},
}

@article{5608,
  author       = {Reutterer, Thomas and Platzer, Michael and Schröder, Nadine},
  issn         = {0167-8116},
  journal      = {International Journal of Research in Marketing},
  number       = {1},
  pages        = {194--215},
  publisher    = {Elsevier BV},
  title        = {{Leveraging purchase regularity for predicting customer behavior the easy way}},
  doi          = {10.1016/j.ijresmar.2020.09.002},
  volume       = {38},
  year         = {2021},
}

@article{5609,
  author       = {Falke, Andreas and Schröder, Nadine and Endres, Herbert},
  issn         = {1861-8928},
  journal      = {Journal of Business Economics},
  number       = {2},
  pages        = {277--302},
  publisher    = {Springer Science and Business Media LLC},
  title        = {{A first fit index on estimation accuracy in structural equation models}},
  doi          = {10.1007/s11573-019-00952-3},
  volume       = {90},
  year         = {2020},
}

@article{5610,
  author       = {Schröder, Nadine and Falke, Andreas and Hruschka, Harald and Reutterer, Thomas},
  issn         = {1520-6653},
  journal      = {Journal of Interactive Marketing},
  number       = {1},
  pages        = {181--197},
  publisher    = {SAGE Publications},
  title        = {{Analyzing the Browsing Basket: A Latent Interests-Based Segmentation Tool}},
  doi          = {10.1016/j.intmar.2019.05.003},
  volume       = {47},
  year         = {2019},
}

@article{5611,
  author       = {Kellner, Florian and Schröder, Nadine},
  issn         = {2198-2775},
  journal      = {HMD Praxis der Wirtschaftsinformatik},
  number       = {3},
  pages        = {601--613},
  publisher    = {Springer Fachmedien Wiesbaden GmbH},
  title        = {{Data Mining mit unsicheren Daten}},
  doi          = {10.1365/s40702-018-0419-5},
  volume       = {55},
  year         = {2018},
}

@article{5612,
  author       = {Schröder, Nadine},
  issn         = {0344-1369},
  journal      = {Marketing ZFP},
  number       = {2},
  pages        = {27--37},
  publisher    = {Verlag C.H.Beck oHG},
  title        = {{Using Multidimensional Item Response Theory Models to Explain Multi-Category Purchases}},
  doi          = {10.15358/0344-1369-2017-2-27},
  volume       = {39},
  year         = {2017},
}

@article{5613,
  author       = {Schröder, Nadine and Hruschka, Harald},
  issn         = {0167-9236},
  journal      = {Decision Support Systems},
  pages        = {24--33},
  publisher    = {Elsevier BV},
  title        = {{Comparing alternatives to account for unobserved heterogeneity in direct marketing models}},
  doi          = {10.1016/j.dss.2017.08.005},
  volume       = {103},
  year         = {2017},
}

@article{5614,
  author       = {Schröder, Nadine and Hruschka, Harald},
  issn         = {0377-2217},
  journal      = {European Journal of Operational Research},
  number       = {2},
  pages        = {579--589},
  publisher    = {Elsevier BV},
  title        = {{Investigating the effects of mailing variables and endogeneity on mailing decisions}},
  doi          = {10.1016/j.ejor.2015.09.046},
  volume       = {250},
  year         = {2016},
}

@article{5615,
  author       = {Schröder, Nadine and Hruschka, Harald},
  issn         = {1614-631X},
  journal      = {Journal für Betriebswirtschaft},
  number       = {3-4},
  pages        = {261--308},
  publisher    = {Springer Science and Business Media LLC},
  title        = {{Response measurement and optimization of direct mailings}},
  doi          = {10.1007/s11301-012-0088-3},
  volume       = {62},
  year         = {2012},
}

