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Schäfers, “Achieving research quality,” in <i>How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research</i>, M. van der Borgh, A. Lindgreen, and T. Schäfers, Eds. Cheltenham: Edward Elgar Publishing, 2024, pp. 324–332.","ama":"Lindgreen A, Di Benedetto CA, Brodie RJ, Schäfers T. Achieving research quality. In: van der Borgh M, Lindgreen A, Schäfers T, eds. <i>How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research</i>. Cheltenham: Edward Elgar Publishing; 2024:324-332. doi:<a href=\"https://doi.org/10.4337/9781800888531.00028\">10.4337/9781800888531.00028</a>","mla":"Lindgreen, Adam, et al. “Achieving Research Quality.” <i>How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research</i>, edited by Michel van der Borgh et al., Edward Elgar Publishing, 2024, pp. 324–32, doi:<a href=\"https://doi.org/10.4337/9781800888531.00028\">10.4337/9781800888531.00028</a>.","chicago":"Lindgreen, Adam, C. Anthony Di Benedetto, Roderick J. Brodie, and Tobias Schäfers. “Achieving Research Quality.” In <i>How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research</i>, edited by Michel van der Borgh, Adam Lindgreen, and Tobias Schäfers, 324–32. Cheltenham: Edward Elgar Publishing, 2024. <a href=\"https://doi.org/10.4337/9781800888531.00028\">https://doi.org/10.4337/9781800888531.00028</a>.","short":"A. Lindgreen, C.A. Di Benedetto, R.J. Brodie, T. Schäfers, in: M. van der Borgh, A. Lindgreen, T. Schäfers (Eds.), How to Achieve Societal Impact through Engaged and Collaborative Scholarship. A Guide to Purposeful Marketing Research, Edward Elgar Publishing, Cheltenham, 2024, pp. 324–332."},"author":[{"first_name":"Adam","full_name":"Lindgreen, Adam","last_name":"Lindgreen"},{"first_name":"C. Anthony","full_name":"Di Benedetto, C. Anthony","last_name":"Di Benedetto"},{"last_name":"Brodie","full_name":"Brodie, Roderick J.","first_name":"Roderick J."},{"full_name":"Schäfers, Tobias","orcid":"0000-0002-2533-335X","last_name":"Schäfers","id":"253685","orcid_put_code_url":"https://api.orcid.org/v2.0/0000-0002-2533-335X/work/167909622","first_name":"Tobias"}],"place":"Cheltenham"}]