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<titleInfo><title>Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis</title></titleInfo>


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<name type="personal">
  <namePart type="given">Gerrit</namePart>
  <namePart type="family">Hirschfeld</namePart>
  <role><roleTerm type="text">author</roleTerm> </role><identifier type="local">234690</identifier><description xsi:type="identifierDefinition" type="orcid">0000-0003-2143-4564</description></name>
<name type="personal">
  <namePart type="given">Inga</namePart>
  <namePart type="family">Jagemann</namePart>
  <role><roleTerm type="text">author</roleTerm> </role><identifier type="local">252878</identifier><description xsi:type="identifierDefinition" type="orcid">0000-0002-3468-3423</description></name>



<name type="personal"><namePart type="given">Martin</namePart><namePart type="family">Schrepp</namePart>
  <role> <roleTerm type="text">editor</roleTerm> </role></name>






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  <namePart>15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026</namePart>
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<originInfo><publisher>Springer Nature Switzerland</publisher><dateIssued encoding="w3cdtf">2026</dateIssued><place><placeTerm type="text">Montreal, QC, Canada</placeTerm></place>
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<relatedItem type="host"><titleInfo><title>Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II</title></titleInfo>
  <identifier type="issn">0302-9743</identifier>
  <identifier type="eIssn">1611-3349</identifier>
  <identifier type="isbn">978-3-032-30079-9</identifier><identifier type="doi">10.1007/978-3-032-30080-5_18</identifier>
<part><extent unit="pages">268-279</extent>
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<bibtex>@inproceedings{Hirschfeld_Jagemann_2026, place={Cham}, series={Lecture Notes in Computer Science}, title={Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis}, DOI={&lt;a href=&quot;https://doi.org/10.1007/978-3-032-30080-5_18&quot;&gt;10.1007/978-3-032-30080-5_18&lt;/a&gt;}, booktitle={Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II}, publisher={Springer Nature Switzerland}, author={Hirschfeld, Gerrit and Jagemann, Inga}, editor={Schrepp, MartinEditor}, year={2026}, pages={268–279}, collection={Lecture Notes in Computer Science} }</bibtex>
<apa>Hirschfeld, G., &amp;#38; Jagemann, I. (2026). Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis. In M. Schrepp (Ed.), &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt; (pp. 268–279). Cham: Springer Nature Switzerland. &lt;a href=&quot;https://doi.org/10.1007/978-3-032-30080-5_18&quot;&gt;https://doi.org/10.1007/978-3-032-30080-5_18&lt;/a&gt;</apa>
<alphadin>&lt;span style=&quot;font-variant:small-caps;&quot;&gt;Hirschfeld, Gerrit&lt;/span&gt; ; &lt;span style=&quot;font-variant:small-caps;&quot;&gt;Jagemann, Inga&lt;/span&gt;: Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis. In: &lt;span style=&quot;font-variant:small-caps;&quot;&gt;Schrepp, M.&lt;/span&gt; (Hrsg.): &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt;, &lt;i&gt;Lecture Notes in Computer Science&lt;/i&gt;. Cham : Springer Nature Switzerland, 2026, S. 268–279</alphadin>
<ieee>G. Hirschfeld and I. Jagemann, “Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis,” in &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt;, Montreal, QC, Canada, 2026, pp. 268–279.</ieee>
<ama>Hirschfeld G, Jagemann I. Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis. In: Schrepp M, ed. &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt;. Lecture Notes in Computer Science. Cham: Springer Nature Switzerland; 2026:268-279. doi:&lt;a href=&quot;https://doi.org/10.1007/978-3-032-30080-5_18&quot;&gt;10.1007/978-3-032-30080-5_18&lt;/a&gt;</ama>
<mla>Hirschfeld, Gerrit, and Inga Jagemann. “Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis.” &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt;, edited by Martin Schrepp, Springer Nature Switzerland, 2026, pp. 268–79, doi:&lt;a href=&quot;https://doi.org/10.1007/978-3-032-30080-5_18&quot;&gt;10.1007/978-3-032-30080-5_18&lt;/a&gt;.</mla>
<short>G. Hirschfeld, I. Jagemann, in: M. Schrepp (Ed.), Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II, Springer Nature Switzerland, Cham, 2026, pp. 268–279.</short>
<chicago>Hirschfeld, Gerrit, and Inga Jagemann. “Improving HCI-Research Using Behavioral Measures - A Tutorial in Choice Based Conjoint Analysis.” In &lt;i&gt;Design, User Experience, and Usability. 15th International Conference, DUXU 2026, Held as Part of the 28th HCI International Conference, HCII 2026, Montreal, QC, Canada, July 26–31, 2026, Proceedings, Part II&lt;/i&gt;, edited by Martin Schrepp, 268–79. Lecture Notes in Computer Science. Cham: Springer Nature Switzerland, 2026. &lt;a href=&quot;https://doi.org/10.1007/978-3-032-30080-5_18&quot;&gt;https://doi.org/10.1007/978-3-032-30080-5_18&lt;/a&gt;.</chicago>
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