---
_id: '7156'
author:
- first_name: Nadine
  full_name: Schröder, Nadine
  id: '260490'
  last_name: Schröder
  orcid: 0000-0002-7190-7510
  orcid_put_code_url: https://api.orcid.org/v2.0/0000-0002-7190-7510/work/226435022
- first_name: Christina
  full_name: Schamp, Christina
  last_name: Schamp
- first_name: Thomas
  full_name: Reutterer, Thomas
  last_name: Reutterer
citation:
  alphadin: '<span style="font-variant:small-caps;">Schröder, Nadine</span> ; <span
    style="font-variant:small-caps;">Schamp, Christina</span> ; <span style="font-variant:small-caps;">Reutterer,
    Thomas</span>: How Shopping Clubs Work: Differential Effects of Nudges Across
    the Customer Decision Journey. In: , 2026'
  ama: 'Schröder N, Schamp C, Reutterer T. How Shopping Clubs Work: Differential Effects
    of Nudges Across the Customer Decision Journey. In: ; 2026.'
  apa: 'Schröder, N., Schamp, C., &#38; Reutterer, T. (2026). How Shopping Clubs Work:
    Differential Effects of Nudges Across the Customer Decision Journey. Presented
    at the 48th ISMS Marketing Science Conference, Carcavelos, Portugal.'
  bibtex: '@inproceedings{Schröder_Schamp_Reutterer_2026, title={How Shopping Clubs
    Work: Differential Effects of Nudges Across the Customer Decision Journey}, author={Schröder,
    Nadine and Schamp, Christina and Reutterer, Thomas}, year={2026} }'
  chicago: 'Schröder, Nadine, Christina Schamp, and Thomas Reutterer. “How Shopping
    Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey,”
    2026.'
  ieee: 'N. Schröder, C. Schamp, and T. Reutterer, “How Shopping Clubs Work: Differential
    Effects of Nudges Across the Customer Decision Journey,” presented at the 48th
    ISMS Marketing Science Conference, Carcavelos, Portugal, 2026.'
  mla: 'Schröder, Nadine, et al. <i>How Shopping Clubs Work: Differential Effects
    of Nudges Across the Customer Decision Journey</i>. 2026.'
  short: 'N. Schröder, C. Schamp, T. Reutterer, in: 2026.'
conference:
  end_date: 2026-06-13
  location: Carcavelos, Portugal
  name: 48th ISMS Marketing Science Conference
  start_date: 2026-06-11
date_created: 2026-09-11T14:51:21Z
date_updated: 2026-09-11T14:56:40Z
department:
- _id: 4b2dc5c9-bee3-11eb-b75f-ecc80f94fb21
language:
- iso: eng
status: public
title: 'How Shopping Clubs Work: Differential Effects of Nudges Across the Customer
  Decision Journey'
type: conference
user_id: '260490'
year: '2026'
...