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1 Publikation
2024 | Konferenzbeitrag | FH-PUB-ID: 4591 | 
@inproceedings{Wattenberg_2024, title={Integration of Successful Customer Engagement for SMEs on Social Media}, volume={11}, DOI={10.34190/ecsm.11.1.2308}, number={1}, booktitle={European Conference on Social Media}, publisher={Academic Conferences International Ltd}, author={Wattenberg, Malte}, year={2024}, pages={273–281} }
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