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1 Publikation
2024 | Konferenzbeitrag | FH-PUB-ID: 4591 | 
Wattenberg M. Integration of Successful Customer Engagement for SMEs on Social Media. In: European Conference on Social Media. Vol 11. Academic Conferences International Ltd; 2024:273-281. doi:10.34190/ecsm.11.1.2308
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