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1 Publikation
2024 | Konferenzbeitrag | FH-PUB-ID: 4591 | 
Wattenberg, M. (2024). Integration of Successful Customer Engagement for SMEs on Social Media. In European Conference on Social Media (Vol. 11, pp. 273–281). Brighton: Academic Conferences International Ltd. https://doi.org/10.34190/ecsm.11.1.2308
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