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1 Publikation
2016 | Artikel | FH-PUB-ID: 2994
Benoit (nee Moeller) S, Schäfers T, Heider R. Understanding on-the-go consumption: Identifying and quantifying its determinants. Journal of Retailing and Consumer Services. 2016;31:32-42. doi:10.1016/j.jretconser.2016.03.003
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