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2025 | Buchbeitrag | FH-PUB-ID: 7202
Starke E, Egbers A, Josephs LB, et al. Battling the Pink Tax: How Awareness Campaigns Shape Fairness and Brand Perception. In: Bayrak Meydanoglu ES, Öztürk R, Zamantılı Nayır D, Klein M, eds. Current Issues in Business Management 2024 . Berlin: Peter Lang; 2025:57-78. doi: 10.3726/b22936
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1 Publikation

[1]
2025 | Buchbeitrag | FH-PUB-ID: 7202
Starke E, Egbers A, Josephs LB, et al. Battling the Pink Tax: How Awareness Campaigns Shape Fairness and Brand Perception. In: Bayrak Meydanoglu ES, Öztürk R, Zamantılı Nayır D, Klein M, eds. Current Issues in Business Management 2024 . Berlin: Peter Lang; 2025:57-78. doi: 10.3726/b22936
HSBI-PUB | DOI
 

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Zitationsstil: AMA

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