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2025 | Buchbeitrag | FH-PUB-ID: 7202
Starke, E., Egbers, A., Josephs, L. B., Neumann, A., Quiring, J., Schilling, J., & Stegemann, M. (2025). Battling the Pink Tax: How Awareness Campaigns Shape Fairness and Brand Perception. In E. S. Bayrak Meydanoglu, R. Öztürk, D. Zamantılı Nayır, & M. Klein (Eds.), Current Issues in Business Management 2024 (pp. 57–78). Berlin: Peter Lang. https://doi.org/ 10.3726/b22936
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1 Publikation

[1]
2025 | Buchbeitrag | FH-PUB-ID: 7202
Starke, E., Egbers, A., Josephs, L. B., Neumann, A., Quiring, J., Schilling, J., & Stegemann, M. (2025). Battling the Pink Tax: How Awareness Campaigns Shape Fairness and Brand Perception. In E. S. Bayrak Meydanoglu, R. Öztürk, D. Zamantılı Nayır, & M. Klein (Eds.), Current Issues in Business Management 2024 (pp. 57–78). Berlin: Peter Lang. https://doi.org/ 10.3726/b22936
HSBI-PUB | DOI
 

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