How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey
N. Schröder, C. Schamp, T. Reutterer, in: 2026.
Download
Es wurde kein Volltext hochgeladen. Nur Publikationsnachweis!
Konferenzbeitrag
| Englisch
Autor*in
Schröder, Nadine
;
Schamp, Christina;
Reutterer, Thomas
;
Schamp, Christina;
Reutterer, ThomasEinrichtung
Erscheinungsjahr
Konferenz
32nd Recent Advances in Retailing and Consumer Science Conference
Konferenzort
Berlin, Germany
Konferenzdatum
2026-07-13 – 2026-07-16
FH-PUB-ID
Zitieren
Schröder, Nadine ; Schamp, Christina ; Reutterer, Thomas: How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey . In: , 2026
Schröder N, Schamp C, Reutterer T. How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey . In: ; 2026.
Schröder, N., Schamp, C., & Reutterer, T. (2026). How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey . Presented at the 32nd Recent Advances in Retailing and Consumer Science Conference , Berlin, Germany.
@inproceedings{Schröder_Schamp_Reutterer_2026, title={How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey }, author={Schröder, Nadine and Schamp, Christina and Reutterer, Thomas}, year={2026} }
Schröder, Nadine, Christina Schamp, and Thomas Reutterer. “How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey ,” 2026.
N. Schröder, C. Schamp, and T. Reutterer, “How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey ,” presented at the 32nd Recent Advances in Retailing and Consumer Science Conference , Berlin, Germany, 2026.
Schröder, Nadine, et al. How Shopping Clubs Work: Differential Effects of Nudges Across the Customer Decision Journey . 2026.
Google Scholar