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4 Publikationen
2025 | Artikel | FH-PUB-ID: 6266 | 
Benoit, S., Merfeld, K., Tunn, V. S. C., Schäfers, T., & Andreassen, T. W. (2025). The B2B sharing economy: Framework, implications, and future research. Journal of Business Research, 191. https://doi.org/10.1016/j.jbusres.2025.115244
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2021 | Artikel | FH-PUB-ID: 2983
Schäfers, T., Falk, T., Kumar, A., & Schamari, J. (2021). More of the same? Effects of volume and variety of social media brand engagement behavior. Journal of Business Research, 135, 282–294. https://doi.org/10.1016/j.jbusres.2021.06.033
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2019 | Artikel | FH-PUB-ID: 2987
Cziehso, G. P., Schäfers, T., & Kukar-Kinney, M. (2019). Free no more - investigating customer reactions to unexpected free-to-fee switches. Journal of Business Research, 101, 229–242. https://doi.org/10.1016/j.jbusres.2019.03.050
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2016 | Artikel | FH-PUB-ID: 2990
Kukar-Kinney, M., Scheinbaum, A. C., & Schäfers, T. (2016). Compulsive buying in online daily deal settings: An investigation of motivations and contextual elements. Journal of Business Research, 69(2), 691–699. https://doi.org/10.1016/j.jbusres.2015.08.021
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