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1 Publikation
2022 | Konferenzbeitrag | FH-PUB-ID: 3128 | 
E. Starke, M. Stegemann, J. J. Linde, and M. Krafft, “How to Communicate Sustainability in Tourism: Examining Value-Based Drivers for Advertising Effectiveness,” presented at the Annual Business Administration Conference, Istanbul, 2022.
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